Simple Qualitative Analysis (SQA) Overview

SQA begins with the article, and takes place once the article has been collected for the client and is ready to be added to that clients daily delivery. As always, e-Media Worldwide will read the article and confirm its relevance for the client, create a short summary if required, capture the available byline, and submit the article for delivery. Before the article is submitted, if SQA is required by the client. The article is read again, to decide and classify the mood of the article. The mood of the article (positive, negative, or neutral) is recorded and the information is compiled for future use.