Analysis
Result Analysis
Once an article is returned for the client analysis begins immediately, capturing important information about the document. The information produced from this analysis enhances the value of all relevant results, and allows the client to clearly distinguish one clip from the other. Result analysis also increases the value of long-term archiving and searchable databases of your monitoring results.
Competitor analysis
e-Media Worldwide compares monitoring results for companies, industries and issues using similar processes to print media analysis. Although the position, square area, and ad value are important in a publication whose thousands of pages change order many times each day, media noise, favorable mentions, journalist profiling, and competitive comparison/ share of voice can all be gauged using intelligent monitoring and direct analysis.
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